Kareena at Shobha’s Boutique Opening

By Hamara Photos
Friday, February 22nd, 2008 6:55 pm


(Photos) Shobha Asar opens third boutique at Khar, Mumbai. After the successful launch of its boutiques in Worli and Hyderabad, jewellery design house, Shobha Asar, opened its third boutique to cater to Mumbai’s suburban crowd. The boutique located at Pooja Apt, Ground Floor, S.V. Road, Khar (W), Mumbai 400054, Tel: 22 6675 1111, promises to be a haven for jewellery lovers. The boutique will showcase the entire range of jewellery; highlight being the new collection “Poise & Passion”. The contemporary yet classic combination of aquamarine and tourmaline symbolizes the perfect balance of opposites – meditative calm meets desire. Its cool, chic, and casual charm makes it the choice of the diva, the star performer, the leader and the intellectual.

The boutique, in signature Shobha Asar style, is classy yet minimalist and has been done up in Italian marble and walnut to give it a stylish feel. The 2200 sq ft boutique is a non-conventional designer approach to showcasing exclusive jewellery for the elite. High ceilings and tranquil décor, beckons the clients, who are then attended to in separate rooms and treated to a personal viewing of the jewellery, to their taste and style.

Kareena Kapoor was guest of honour who wore stylish Shobha Asar chandelier earrings set in diamonds and emeralds . The ceremonial diya was lit by Shobha Asar with daughter in law Kalpana and Kareena jointly. Haresh & Shobha Asar with son Siddarth Asar and his wife Kalpana played hosts to a bevy of celebs including Bhavana Pandey, Anjali Mariwala, Anupama Verma, ShibaniKashyap, SharonPrabhakar, Zarina Wahab, Aseem Merchant, Neeta Lulla, Ashish Balram Nagpal, Nina Manuel, Pria Kataria Puri etc. Guests mingled over wine cheese , sushi and canapés.

I have seen and admired jewellery by Shobha Asar and am particularly fond of these chandeliers that I am wearing, perfect for an evening out. Diamonds remain my favourite and Karishma’s as well and I prefer designs that are elegant and classic whilst exuding style, said Kareena Kapoor.

Kareena Kapoor at Shobha Asar's boutique launch in Mumbai
Kareena Kapoor at Shobha Asar’s boutique launch in Mumbai

Kareena was the perfect choice to launch poise and passion our new line since she epitomizes both perfectly. The line is contemporary yet classic a combination of aquamarine and tourmaline to symbolize the perfect balance of opposites – meditative calm meets desire said Kalpana Asar.

The setting is very personalized to meet each individual client’s requirements. The lighting is subtle in keeping with the décor and yet highlights the jewellery when displayed. The showroom is a visual treat of contrasts. It is sober yet elegant, beautifully designed with a refined yet chic and modern feel. The Shobha Asar experience continues to evolve with this boutique; the act of selling jewellery is translated into an art. An experience in itself, this elegant boutique offers privacy with luxury as qualified staff to attend to clients. From the moment one enters the boutique under the grand chandelier, to the time they exit, Shobha Asar ensures that they feel special at all times.

Welcome to Shobha Asar. Where jewellery is a fine art and a whole new experience in luxury.

Subscribe Bollywood Bytes
Enter your email address
to receive updates

Related Pages

  • Saif, Ileana, Kalki, Kareena, Soha at Happy Ending screening

    Ileana D’Cruz, Kalki Koechlin, Kareena Kapoor, Saif Ali Khan, Dinesh Vijan, Nargis Fakhri, Kunal Khemu, Krishika Lulla snapped at airport in Mumbai on 17th Nov 2014. Dinesh Vijan Ileana D’Cruz Kalki Koechlin Kareena Kapoor Saif Ali Khan Krishika Lulla Nargis Fakhri Soha Ali Khan Kunal Khemu

  • Kareena, Neha, Lisa, Huma, Hrithik at Grey Goose India Fly Beyond Awards

    Neha Dhupia, Huma Qureshi, Hrithik Roshan, Lisa Haydon, Meiyang Chang, Masaba, Malaika Arora Khan, Ali Zafar, Manish Malhotra, Kareena Kapoor, Karan Johar, Narendra Kumar Ahmed, Divya Palat, Aditya Hitkari, Bikram Saluja, Farah Khan, Farhan Akhtar, Adhuna Akhtar, Niketan Madhok, Nishka Lulla, Perizaad Kolah, Queenie Dhody, Ramona Narang, Laila Khan Rajpal, Roshni Chopra, Simone Singh, Salil […]

  • Kareena, Sania, Sonakshi at Hello Hall of fame red carpet 2014

    Kareena Kapoor, Sonakshi Sinha, Abhishek Bachchan, Arjun Kapoor, Aditya Thackeray, Sania Mirza, A R Rahman, Evelyn Sharma, kehkashan patel, Leander Paes, Madhoo Shah, Nandana Sen, Nawazuddin Siddiqui, Niketan Madhok, Nisha Jamwal, Nita Ambani, Rashmi Nigam, Ramona Narang, Shaina NC, Sonam Kapoor, Fawad Khan, Sophie Chaudhary, Swara Bhaskar, Urvashi Rautela at Hello Hall of fame red […]

  • Kareena Kapoor at Mint Luxury Awards

    Kareena Kapoor at Mint Luxury Awards in Mumbai on 1st Nov 2014. Kareena Kapoor