OPI Event - The India Collection for Spring/Summer 2008
(Photos) Color has the energy to excite, to charm, and to soothe – and the shades of the new India Collection of Nali colour from OPI(USA) for Spring/Summer 2008 offer a sunny, high-energy palette for nails and lips. OPI is the world leader in professional nail care. OPI unveiled their India Collection of Nail Colours in Mumbai at Aurus, Mumbai over a fashion preview by designer Nandita Mahtani on 28th Feb 2008. Nandita created 12 outfits inspired by the colours of the OPI India Collection range. OPI is represented in India by Headrush Marketing, a company that works closely with leading international beauty brands.
“There has never been a better, brighter moment for color than now,” explains Mr Nitin Kalwani of Headrush Marketing (Dubai) which presents OPI in India “Spring’s fashion palette is filled with rosy pink, magenta, turquoise, yellow (the new ‘it’ shade), tangerine, and geranium red, used as splashes against natural tones and in bold graphic prints. Shades of hot pink, orange, vivid red, and coral on nails are the perfect complement.”
This season, lighter shades for nails are so right with the season’s alluring, feminine fabrics. OPI suggests pale opal nails with delicate dresses of flowing chiffon, organza, tulle, and liquid jersey (very romantic on toes during a midnight walk on the beach); and dove grey nails to accessorize spring’s must-have dress, the body-skimming sheath, shown in soft, watercolor tones. Carnation-pink nails enhance fashion details like sheer overlays, tiered skirts, ruffles, and pleats.
“Neutrals, darks, and metallics from OPI add sophisticated color to nails,” says Nandita Mahtani. “Try these shades with fashion’s long, fluid tunics and summer dresses, and youre ready to rock!!”
Models Candice, Nina, Bhavna,Diandra, Carol, Aarohi, Charu, Sania, Zoya presented the OPI India Collection inspired outfits by Nandita Mahtani at Aurus, Juhu, Mumbai on Thursday 28th February 2008. Nandita created outfits that were Indian in spirit and yet contemporary in their silhouettes, using traditional Indian embellishments on vibrant colours of the OPI range. All the models showed of their nails painted in shades of the OPI India Collection. Some of the names of the colours from the OPI India Collection are quite fun : Get Me to the Taj on Time, ElePhantastic I’m Indi-a Mood for Love, Lunch at the Delhi, Monsooner or Later and lots more!! The colours are hot pinks, pale greyas, bright corals, deep blue, rich reds & burgundy and spicy golden.
Playing gracious hosts were Nitin Kalwani and his wife Gia with Nandita Mahtani. Guests seen at the party were Karan Johar , Kelly Dorjee, Surily Goel, Maheep & Sanjay Kapoor, Rocky S, Manisha & Dabboo Ratnani, Farah & Aqueel Ali, Neelam Kothari, Sonali Bendre, Deanne Pandey, Alistair Woodham, Mayuri Garware, Penny & Sanjeev Patel, Renu Chainani, Zareen Watson,Prerna Goel, Bharat Mahtani, Mukul Deora, Ashish Goel, Nidhi Ghia. All guests enjoyed the chilled out mood of the party while they admired the OPI India Collection colours. The venue was decorated with subtle Indian touches like marigold flowers, diyas and strings of jasmine to go with the India theme of the evening.
The showing was choregraphed by Sameer Bhayani.
According to Nitin Kalwani of Headrush Marketing ” OPI brings out a colour range inspired by a particular country each year. For example : last year their range was the Russia Collection. We at Headrush Marketing are very proud to present the India Collection of these fabulous nail colours that are sure to make a statement of everlasting style in India and anywhere else in the world. OPI’s India Collection is a truly vibrant range of India inspired colours with an Indian twist given to each colour too. We invite you enjoy the energy of the season………vivid, warm and enchanting. We bring you OPI’s new colour paradise”.
Internationally OPI nail colours are worn by a slew of celebrities including Renee Zellwegger, Lindsay Lohan, Jada Pinkett Smith, Charlize Theron and Priscilla Presley.
