Gauri Khan, entrepreneur and wife of Bollywood superstar Shah Rukh Khan, has been roped in as brand ambassador for home decorative lighting brand Tisva.
As a part of this alliance, Tisva, which is a brand from the house of Usha International Ltd, will soon roll out campaigns featuring Gauri and an exclusive range of designer lights specially curated by her, read a statement.
“This is the era for exclusive designing of living spaces. I have a passion for design and Tisva’s range of lights offer the same warmth and exclusivity. Proud to introduce Tisva, an exquisite range of designer lights curated by me,” Gauri said.
Inspired by the concept of Tvisha (light) and Tattva (essence), Tisva product portfolio has always been a signature of the latest lighting trends backed by international quality and service standards.
On the development, Vikas Gandhi, Tisva Vice President, said: “Association with Gauri will create a stronger brand connect with our customers and trade partners. The iconic interior designer truly represents sophistication in taste and lends an authentic and credible voice to the designer lighting category in the context of interior design.”