Kriti Soni Unveils “Plumed” : A breathtaking collection of jewels

Poonam Soni who pioneered bespoke precious jewellery more than two decades ago now presents a platform to launch and promote new talents in the world of jewellery from across the country. Poonam presents “Jewels Eleven” which will be a showcase of jewellery designers who create unusual, one of a kind designs that are not available at any other store in India. “Jewels Eleven” also presents established ewellery labels from outside Mumbai.

The first “Jewels Eleven” showing was hosted by Poonam Soni with Priyanka Thakur, at the Poonam Soni Signature Line Store at Raj Mahal Building, Altamount Road, Mumbai from 18th to 20th January 2012.The Participants in “Jewels Eleven” included designers like Dipti & Amisha, Eekani Jewels, Devika from B N Jewels, Kriti Soni who unveiled their distinctive one of a kind jewels, showcasing an array of styles from Moghul with Vilandi to modern silhouettes with a traditional twist. Guests loved Kriti Soni’s one of a kind pieces that fused wood with semi precious stones.

The highlight of the exhibition is the Unveiling of Kriti Soni’s first collection titled “Plumed”. Which includes statement pieces in necklaces.

The exhibition met with tremendous success as guests enjoyed browzing through a wide variety of designs and styles of jewellery and then selecting a piece that was just right for them. There were droves of women walking into the store over three days, making the firs “Jewels Eleven” exhbition a super duper hit!!

Seen visiting the “Jewels Eleven” exhbition over three days were Nawaz Singhania (who made a rare appearance only to congratulate Kriti), Deepika Gehani, Mona Narang, Roopa Fabiani, Rashmi Uday Singh, Lata Patel, Debbie Hitkari, Shibani Suri, Jumana Lokhandwala, Divya Palat,Kalpana Shah and Malti Jain amongst many other discerning, jewellery loving women of Mumbai.

“This show brought together a collection of designers and jewellery labels – each one with a distinct style & usp of their own to create a unique shopping experience. Every piece of jewellery is selected to create a varied collection from semi precious baubles to serious Columbian emeralds and fancy shaped & coloured diamonds”, says Poonam

The highlight of the exhibition is the Unveiling of Kriti Soni’s first collection titled “Plumed”. Which includes statement pieces in necklaces and bracelets. Mounted and handcrafted with coloured stones –Kriti’s collection is inspired by plumage feathers. It is flamboyant, colourful with designs that would make heads turn anywhere in the world

Jewels Eleven is the first endavour of its kind by an Indian designer for the cause of new talent. Jewels Eleven will hold regular exhibitions in all the major cities in India after their show in Mumbai. “There is immense talent in this field and I would love to provide a platform especially forupcoming designers through Jewels Eleven”, adds Poonam.

“JEWELS ELEVEN” AT POONAM SONI SIGNATURE LINE
RAJ MAHAL BUILDING , ALTAMOUNT ROAD, MUMBAI – 26

Poonam Soni creates an ‘ensemble’ in Jewelry

Poonam Soni pioneered bespoke jewellery more then 2 decades ago – Today she brings together a collection of designer & jewellery brands together – each one with a distinct style & usp of their own – to create a unique shopping experience. Every piece of jewellery is selected to create a varied collection from fun picks to serious Columbian emeralds & fancy shaped & coloured diamonds.

Jewels Eleven by Poonam Soni brings its first exhibition at the Poonam Soni Altamount store on 18th ,19th & 20th of January. Jewels Eleven will hold regular exhibitions in all the major cities in India & later have their own store. The forthcoming jewellery festival is painstakingly organized by Priyanka Thakur. “There is immense talent in this field & I would love to provide a platform for it especially for upcoming designers” says Soni.

The highlight of the exhibition is a unique collection “Plumed” by Kriti Soni – Which includes statement pieces in necklaces & bracelets. Mounted & handcrafted with coloured stones – Kriti’s collection is inspired by feathers.

The other designers & brands include Dipti & Amisha, Eekani, Devika from B N Jewels and many more