Sapna Bhavnani launch ‘Style-O-Wot’

Crossword hosted the launch of ‘Style-O-Wot’ by celebrity hair stylist Sapna Bhavnani. Mumbai, September 18th, 2009: Crossword–India’s leading lifestyle bookstore in association with Scholastic India Pvt. Ltd. hosted the launch of ‘Style-O-Wot’ by Sapna Bhavnani at Kemps Corner Store.

Jeet Thayil discussed and read excerpts from the book. A makeover and styling was given to three girls also.

Sapna Bhavnani  at the launch of Style-O-Wot in Mumbai on 18th Sep 2009 (2).JPGAbout the Book
What would you rather be today? A punk rocker, a goth or a sophisticate? Or would you rather go for the sporty look? Choose from these looks and more in this whacky and fun book of styles, from the stylist herself.

She encourages young people to develop their own sense of style and individuality. The fantastical illustration and design makes the book a true classic. A truly Indian book which will resonate with urban teenagers.

About the author
A self-styled hippie hairdresser who powers scissor moves at her kitsch strand salon Mad-O-Wot at Carter Road in Mumbai. She is a free spirited and a die-hard optimist person. She is married to Sameer Malhotra who used to star on soaps earlier. Her celebrity client list includes M.S.Dhoni, Yuvraj Singh, Bipasha Basu, John Abraham, Minisha Lamba and many more.

About Crossword

Sapna Bhavnani  at the launch of Style-O-Wot in Mumbai on 18th Sep 2009 (4).JPGCrossword is India’s leading bookstore chain, which has pioneered the lifestyle bookstore concept in India. Its innovative approach to book retailing and its achievements have received wide acclaim in India and has won the ‘Reid & Taylor Award for Best Retailer of the year – Leisure & Specialty’ at the India Retail Summit 2005 ‘Images Retailer of the Year award for the books, music and gifts category for 2005’. Businessworld rated Crossword as the ‘6th Most Respected Retailer in the country’ for the year 2006; the only bookstore to feature in the top ten. Launched in 1992, Crossword currently has 50 stores across 11 cities in the country in Ahmedabad, Bangalore, Chennai, Hyderabad, Jaipur, New Delhi, Kolkata, Mumbai, Pune, and Vadodara & Nagpur. Crossword Bookstores Ltd. is a wholly owned subsidiary Company of Shopper’s Stop Ltd – India’s leading department store chain. The Holding Company inter-alia also acts as a Master Franchisee of the Company

Sapna Bhavnani  at the launch of Style-O-Wot in Mumbai on 18th Sep 2009 (3).JPGAbout Scholastic India
Scholastic India runs a dynamic publishing programme that aims to bring out innovative titles from the best of Indian authors and illustrators. Scholastic works closely with teachers, parents and students to encourage reading and promote the highest quality of reading and educational material in English.

Scholastic distributes its products and services through a variety of channels including proprietary school-based book clubs and school-based book fairs. It also works with trade distributors to sell books through retail stores throughout the Indian subcontinent.

The Indian authors published by Scholastic are Ruskin Bond, Anuska Ravishankar, Paro Anand, Manjula Padmanabhan, Meera Uberoi, Sampurna Chattarji and Samit Basu, among others.