Gulshan Grover, Shubhash Ghai, Sushant Singh Rajput and Ankita Lokhande, Atul Agnihotri at AVS Bollywood Party in Le Sutra Gallery on 9th Nov 2011. Asian Variety Show (AVS), is the no. 1 Bollywood show seen in millions of households in the United States. AVS has become a flagship brand for Bollywood in the US as any Bollywood party, event or premiere is incomplete with the AVS camera. The show is a super hit not only amongst the Indian NRI audience but also amongst the American crowd who can not speak hindi but enjoys watching Bollywood. The fact that the brand has been around for 25 years says it all!