Mumbai, 28th July, 2016: It was once again time to celebrate those popular Bollywood numbers that ruled the longest on the Officer’s Choice Blue Mirchi Top 20 charts during the first half of the year at the Officer’s Choice Blue Mirchi Top 20 Jubilee Nights hosted by Mirchi. The star studded event was held at Novotel, Juhu on 28th July, 2016 and was attended by the who’s who of the Bollywood music and film industry like Raveena Tandon, Meet Brothers, Ramesh Sippy, Neha Kakkar, Nakash Aziz, Armaan-Amaal Malik, Shilpa Rao to name only a few.
The song which won the Diamond disc was “Kar Gayi Chull” (Kapoor & Sons) while “Gerua” (Dilwale), “Sab Tera” (Baaghi) and “Deewani Mastani” (Bajirao Mastani) won the Platinum disc. The Gold Disc was awarded to “High Heels” (Ki & Ka), “Jabra Fan” (Fan), “Agar Tum Saath Ho” (Tamasha), “Bol Do Na Zara” (Azhar), “Sanam Re” (Sanam Re), “Soch Na Sake” (Airlift) and “Chitta Ve” (Udta Punjab).
One of the highlights of the event was when Raveena Tandon came face to face with the team that mentioned her “matak” in the biggest song of the year – “Chull”. She was the one who handed them the Platinum disc. Performances by Arjun Kanungo and Aditi Singh Sharma kept everyone on their toes. There were many impromptu performances where musicians and singers jammed on stage including Papon, Divya Kumar, Anup Jalota with Shadab Faridi, Siddharth Mahadevan with Sukriti Kakkar and Dominic Cerejo. All the action of the evening was covered on Facebook Live in real time.
On the occasion, Mahesh Shetty, COO, Mirchi, said, “The Mirchi Top 20 Jubilees is our attempt to bring back the era of India Cinema where movies would celebrate Jubilees. Today a movie’s life may be just 1-2 weeks but the music stays on in the mindspace of the listener for far longer. The Jubilees honours the music that has stayed the longest on the Mirchi Top 20 charts. We would like to congratulate all the winners of the Jubilees …. as their music is truly people’s favourite. We are very happy that over the years, Mirchi Top 20 Jubilees Night has become one of the most awaited events for the industry”.
Commenting on the Officers Choice Blue Mirchi Top 20 Jubilees Night, Ahmed Rahimtoola, Head – Marketing, ABD, commented, “Officers Choice Blue is a brand known for delivering quality – be it its products or experiences we associate with. Music is a very good fit for our brand and hence we have this long association with Mirchi Top 20. This is India’s longest running music countdown and is carried across multiple platforms – print, TV, digital and, of course, radio – which reaches a wide audience. The Jubilees Night gives us the opportunity to recognize the most popular numbers which have been loved by the public and felicitate the people behind them.”
The Officer’s Choice Blue Mirchi Top 20 Jubilees Night is a bi-annual event, organized by Mirchi – India’s No. 1 radio station – that recognizes the songs that have stayed on the charts for the most number of weeks. For a song to be considered a Jubilee it has to stay in the top 5 ranks of the ‘Officer’s Choice Blue Mirchi Top 20’ charts and complete 100 plus days for Diamond, 75 – 99 days for Platinum and 49 – 74 days for a Gold disc.