Friday, July 27th, 2012 8:18 pm
Nisha Jamwal previews her Greece Collection Jewellery at Zoya
Unveiling of the Exquisite Zoya window at the Taj hosted By Nisha JamVwal, The Only Global Corporate Luxury Jewellery Brand ‘ZOYA’ by Tata unveiled it’s prestigious window at The Taj Mahal Palace Hotel, Mumbai on Thursday the 26th July 2012. The window displays spectacular diamond jewellery born from inspirations drawn internationally- that can be sported with the contemporary and even conventional look. Mr Raymond Bickson MD Indian Hotels with Pinky Reddy of the GVK group unveiled the window that promises to be a unique work of art.
The unveiling was accompanied by a champagne cocktail hosted by Nisha JamVwal, luxury consultant Zoya, Arif Padiath Business Manager ZOya and Gaurav Pokhrial, General Manager Taj at Harbour Bar over hors doevres and champagne. Shobha De stole the show in a dramatic black cape, Connie Bickson, Niranjan Hiranandani, Manisha Gerotra and Muna Zaveri enjoyed the petits fours , glacés, baked meringues, macarons, puff pastries, éclairs, tartlets, and mignardises. Arti Chabbria was in an all white lace number, Zeba Kohli and Rageshwari Looma admired the baubles, Lata Patel , Ruksana Eisa, Monica Gupta and Laila Marker looked svelte in short cocktail dresses that seemed to be the order of the champagne set that raised their glasses when Raymond Bickson proposed a toast . Nisha said a few words about Zoya and the inspirations of the evening.
The window is a vignette of the store, with the signature saddle stitch, Swarovski crystal chandelier and gold leaf finish on its walls, the cynosure of which is the emerald and diamond necklace.
Zoya – a name that means LIFE, will change the window display often to give a glimpse of its exquisitely crafted pieces of fine art , inviting guests to its maizon in Breach Candy to an unforgettably luxurious experience in private viewing rooms. The USP is the experience of buying- a personalized, luxurious, memorable experience, where you don’t just buy a work of art but enjoy the whole selection process- a velveteen luxuriant one.
The USP of the product offered is that Zoya gives you a glimpse of an enchanted world where inspirations from around the world come together and come alive. It is an aspirational brand for a woman who is successful and luxuriant. Over three years of its presence, Zoya has carved a niche for itself in the luxury jewellery segment and is proud to of its clientele that varies from corporate honchos to politicians to the young and sassy. The Zoya woman has a personality of warmth, charm and intelligence – style and substance-
Zoya is a chain of luxury diamond boutiques by Tata. It is both a product and a retail brand and is targeted at the discerning, design seeking woman who is international in her aspiration. The store deals in exquisite styled ranges, primarily in diamonds, apart from the traditional and fusion polki & kundan jewelry besides providing the best ambience. The store showcases luxury in its most undiluted form