Hema at the Launch of Jai Shri Krishna – Natkhat Kanhaiya Ke Geet album

Hema Malini, Roop Kumar Rathod & Little Krishna launch ‘Jai Shri Krishna – Natkhat Kanhaiya Ke Geet’ album on Sony Music at ISKCON temple. A compilation of devotional bhajans from the hit serial ‘Jai Shri Krishna’ only on COLORS.

Mumbai, July 25, 2009: If you are a big fan of the bhajans and the show ‘Jai Shri Krishna’ on ‘‘COLORS’’, here’s a piece of good news for you. ‘COLORS’ bring to you a music album titled ‘Jai Shri Krishna – Natkhat Kanhaiya Ke Geet’, a compilation of devotional bhajans from the hit serial ‘Jai Shri Krishna’ in association with Sony Music. The album was launched today by the elegant and evergreen beauty Hema Malini, versatile ghazal singer Roop Kumar Rathod and adorable little Krishna of ‘Jai Shri Krishna’ at the ‘ISKCON’ temple in Juhu. Also present at the event were Ms. Ashvini Yardi, Programming Head – ‘COLORS’, Mr. Moti Sagar, Director – Meenakshi Sagar Arts, Ms. Deepashree Samant, Deputy General – Artists and Repertoire, Sony Music and Mr. Haridas Prabhu.

The album ‘Jai Shri Krishna – Natkhat Kanhaiya Ke Geet’ has 14 songs; 10 from the show ‘Jai Shri Krishna’ and 4 from Sony Music’s catalogue. The lyrics are written by Krishna Bharadwaj, music composed by Inder Bawra & Sunny Bawra, sung by Satish Dehra, Pamela Jain, Manoj Mishra, Shivani Nigam, Inder Bawraand and noted singers such as Lata Mangeshkar, Anuradha Paudwal, Jagjit Singh, Pandit Jasraj amongst others.

Talking about the album, Ms. Ashvini Yardi, Programming Head – ‘COLORS’ said, ‘Jai Shri Krishna – Natkhat Kanhaiya Ke Geet’ is one of the most beautiful albums that has various songs on Krishna and also includes the title track of our show ‘Jai Shri Krishna’. Lord Krishna is one of the most favourite Gods in Indian mythology and is worshiped by many. Our show ‘Jai Shri Krishna’ is extremely popular among the viewers and I am sure that people will like the bhajans. Therefore, we decided to compile all these songs and cut an album so that people could cherish them for a long time to come.”

Bollywood’s dreamgirl and classical dancer, Hema Malini said, “I am a staunch follower of Lord Krishna and have a long standing association with ISCKON. I regularly visit ISCKON as it gives me peace and a sense of belonging. I have performed Krishna’s Ras Leela on several occasions and in different parts of the world with a view to bring Krishna’s tales in the fore front. Jai Shri Krishna on ‘‘COLORS’’ is one of my favourite mythological show on television as it truly depicts the life and exploration of Krishna. Today I am delighted to be here to launch this music album devoted to Krishna and I am sure that these bhajans will truly evoke the sense of devotion and oneness with lord Krishna.”

Mr. Shridhar Subramaniam, MD, Sony Music said, “Sony Music has one of the most enviable catalogue across various genres of music. We feel very privileged to partner with Colors and their leading show, Jai Shri Krishna – for an album that is both musically and spiritually satisfying. This association – a first between Sony Music and Colors – has some beautiful songs from the show in addition to select masterpieces from our repertoire. This compilation features maestros like Lata Mangeshkar, Jagjit Singh and Pandit Jasraj and will be an irresistible album for all music lovers and seekers of spirituality.”