Farhan Akhtar was in conversation with Sanjeev Srivastava on BBC Ek Mulaqat. Farhan came to Phoenix Mills to chat with Sanjeev Srivastava, India Editor and presenter of the show. Farhan wooed the crowd with his honest and witty responses. The crowd swooned when Farhan obliged Sanjeev by singing (and strumming on the guitar) his favorite songs from his latest movie.
BBC on Short Wave now has a total audience base of 20.1 million in India. Furthermore, BBC programmes on FM can be heard in 13 cities and 7 radio stations across India! As you know the BBC is pleased to launch for the first time, its marketing campaign of ‘BBC on FM’. This on ground activation was in line with BBC’s agressive marketing campaign for BBC programming capsules on FM Radio.
About BBC Ek Mulaqat – A weekend talk-show where famous people chat about the ‘other side’ of their lives. From childhood stories to teenage trivia we find out about the hobbies, passions and little known facts about the people who are always in the limelight. Presented by BBC’s India Editor Sanjeev Srivastava it has featured guests like L K Advani, Kapil Dev, Sania Mirza, Ghulam Ali, Baba Ramdev, Sunil Bharti Mittal, Maharani Gayatri Devi, Aishwarya Rai Bachchan, and Virender Sehwag. The programme won the ‘Most Innovative Show’ at the Excellence in Radio Awards held during the India Radio Forum 2007.
