L’Oreal Professionnel INOA gives Zaheer Khan a makeover at Kromakay

L’Oreal Professionnel in association with Celebrity Stylist Kanta Motwani of Kromakay, today styled ace cricketer Zaheer Khan in INOA hair color at her salon in Juhu.

Kanta gave the dashing cricketer a complete makeover in terms of a haircut and a new hair color by INOA, the No ammonia, odour free, revolutionary hair color by L’Oreal Professionnel.

Commenting on his new look Zaheer said “I love my new hairstyle and hair colour by INOA. It makes me feel sporty and raring to go for the upcoming World Cup. The reason I chose INOA is because I wanted a colour that is gentle on the hair yet vibrant in appearance”.

Speaking on the hair color given to Zaheer, Kanta said “I have given Zaheer a combination of brown and warm blonde through his hair along with a flash of platinum for an edgy look that brings out a more daring and a playful side to him. I have used INOA because it’s gentle on the hair considering he is constantly exposed to harsh elements”

Exclusively for hairstylists, INOA from L’Oréal Professionnel is the first hair colour to feature the revolutionary engine, the ODS (Oil Delivery System), which enhances the colourist’s art and transforms the in-salon atmosphere.

At the heart of INOA is the Oil Delivery system (ODS), a breakthrough technology based on an oil rich formulation that boosts the action of the hair colour system by maximising the efficiency of active coloring ingredients offering an unprecedented multisensory experience during application and optimal respect for the hair fibre and scalp.

The colour is available in a rich palette, from the most neutralizing cool tones to luminous, vibrant warm shades. The results are astounding – true to the desired shade, even and with perfect coverage.

The ultimate in care, with INOA, hair salons can offer all women an unprecedented sensory experience. In an atmosphere infused with comfort, INOA combines every asset – odour, absolute respect* for the hair, and optimal comfort of the scalp!

About L’Oreal Professionnel:

L’Oréal Professionnel is the partner brand of the world’s leading hairdressers, providing new business and creative development opportunities through cutting edge products, advanced education and access to a world-wide network of the greatest hairdressers.

With products & services that combine L’Oréal Laboratories’ expertise and safety, with an in-depth understanding of hairdressing techniques and fashion trends, the brand provides inspiration to hairdressers across the world to create international hair fashion trends, in keeping with its motto “Dream. Excel. Succeed… Together”.

In India since 1997, L’Oréal Professionnel has been partnering the Indian hairstylists’ fraternity, to pioneer the development of the hairdressing industry, as a whole. Available in the salons of the world’s greatest hairstylists, L’Oréal Professional’s comprehensive international range created exclusively for in-salon usage and retail via salons – across Color, Texture, Care and Styling products – includes specific references that have been tailor-made to meet the ever-evolving needs of the Indian consumer.