November, Mumbai: Indian fashion is getting global as international celebrity Paris Hilton opts for Indian designer Pria Kataaria Puri. Paris Hilton visited Dubai for a three-week filming of the new season of Paris Hilton’s My New BFF, Hilton’s Dubai BFF is a reality television show from Dubai. Where Paris Hilton searches for her new best friend in the Middle East. It is the fourth incarnation of the MY NEW BFF franchise.
Hilton desires to find a new BFF in a group of twenty female contestants – ten Arabic citizens of Dubai, ten of other nationalities currently living in Dubai.The last episode of the show concluded with a final shoot in Los Angeles for which Paris has taken some more of Pria’s outfits to wear. The first episode will kick off with a social event in The BED Lounge, a club in Dubai, where Paris is seen wearing Pria Kataaria Puri’s gold outfit.
Studio 8 in Dubai stocks Pria’s full collection. Studio 8 is owned by the style diva of Dubai Sarah Balhas. An excited Pria states, “It was a great moment of pride for me. Out of so many local and international designers Paris choose to wear my outfit”
Pria further adds “She also bought many more of my clothes to wear in LA. Paris loved my collection and had most of the contestants dress in them for her show!”
PRIA KATARIA PURI – Profile
Among the original proponents of the Indian ‘Nouvelle Couture’ Pria Kataria Puri stands in sharp contrast to her contemporary. Having won the ‘Bharat Yuva Ratna’ award along with ‘Bharat Vikas Award’ for designing women’s wear, she has received vast recognition for her work since she started her label in 1990. Her collections are available in fashionable boutiques in USA, Europe and the Middle East. Pria received formal training in fashion designing from FIDM, San Francisco, where she showcased her first occidental evening wear at the San Francisco Fashion Center, and the rest as we say is history.
Pria is committed in creating “occidental couture and cruise line” which is an amalgamation of oriental and western ideas to add inner beauty and mystic to the female form. Her collections are modern in the styling and ethnic in the mode of expression with Asian colors, ancient heritage of fine embroideries and vintage prints playing a special significance as her distinctive area of specialization. Her label represents, multicultural, multifaceted of women today, who believe in elegant, luxurious, timeless piece of an art as clothing. ‘Elegance doesn’t mean being noticed, it means being remembered’. MODOONA, VENESSA PARADI, PRINCESS FRANCOISE, MAHARANI OF KASHMIR AND ROYALTY OF KUWAIT, EMIRATES & SAUDI ARABIA, BOLLYWOOD ACTRESS PRIYANKA CHOPRA-TABU-MAHIMA CHOUDRY, RAVEENA TANDON ARE FEW OF HER CLIENTS.
Pria runs her fashion business fro offices in Kuwait and Mumbai.