May 17, 2010 (Sampurn Wire): The biggest release of the week was ‘Bumm Bumm Bole’ and as predicted last week, this Priyadarshan directed film couldn’t even manage a 20% opening. A total reject from the paying junta, the film was also (rightly) thrashed by the critics because of it’s half backed treatment. It turned out to be a barely average film and that was a pity because a lot more was expected from the combination of Priyadarshan and Darsheel Safary.
There were all the right reason to expect a heart warming film which could have possibly resulted in moist eyes and smile on the lips. However, what one ended up seeing was some forced emotional thrust that neither brought any tears nor smiles. With no word of mouth whatsoever and audience waiting to catch the next big release (Kites), the film only saw a decline in box office fortunes with every passing show.
There are some box office blunders for which no one actually cares. ‘Admissions Open’, ‘Kushti’ and ‘Vroom’ were three such films which came, went and no one even noticed. Now nothing can be more terrible for a film than being totally ignored and not being spoken about at all. However, these three movies belonged to the kind about which no one even bothered to criticise, hence proving once again that Bollywood continues to churn out some unmentionable films every month that only add further red to the balance sheet.
None of the three films took any opening whatsoever with less than 5% collections. Empty theaters greeted each of the three films which were totally diverse from each other but were actually stuck projects that just happened to release in a week where nothing else was arriving. Finding difficult to complete even a single day at the box office, let aside a weekend, ‘Admissions Open’, ‘Kushti’ and ‘Vroom’ were totally dismissed by those select few critics who even dared to review the film. As for the audience, there were absolute none at all which means three more disasters added to the tally.
Each of the three films were pathetic attempts at film making and no wonder, they were total washouts. ‘Admissions Open’ was bad with no fluidity in narrative, no impression made in acting and no plot development that could make you even reasonably engrossed in the proceedings. In ‘Kushti’, Rajpal Yadav was pitted against none other than Khali and though this was the idea of amusement for the makers here, it doesn’t come across even wee bit funny on screen. As for ‘Vroom’, no one had even heard of the film till last Friday, leave aside any lack of promotional hype preceding it’s release. A story about a wonder car, it made Ajay Devgn’s ‘Taarzan – The Wonder Car’ seem like a cult classic.
— Rudhir Burman / Sampurn Wire
