Media giant Navroz Prasla says the new single, India, a patriotic anthem, is an ode to the tradition, culture and values of the country and its people.
Producer and visionary businessman Navroz Prasla is the founder of NTv Houston and many other successful media ventures is planning to release a patriotic anthem, titled India, on this Independence Day.
Talking about the song, Navroz said, “People need to cheer up, especially after a long lockdown. I wanted to do something really special for the good-hearted people of my country. This is my way of celebrating our Independence Day; the song is an ode to its centuries-old traditions, cultures and values”
“India is the only place in the world with such diversity but still one emotion always remains the same, love for the country and I wanted to celebrate that as well” added Navroz.
The patriotic anthem single crooned by Vineet Singh and Sanchita Bhattacharya, will feature an ensemble of celebrities, such as Bhavya Gandhi, Sneha Jain, Kartikey Malviya, Rudra Soni, Navika Kotia, Shivansh Kotia, Sneha Chauhan and Shrishti Munka among others.
Earlier, Navroz Prasla backed a Marathi movie, Kshitij – A Horizon, and web series Life of Five and with the new song, his plans of expanding in the country are taking roots.
Talking about his expansion plans, Navroz Prasla said, “We have our channel and OTT platform in the USA, we are doing really well here but I’ve always wanted to reach out to people back home. The music industry is booming in India, and we’re planning to create a fan base with our quality content.”
With successful ventures, such as Channel, Media Company, Production House, OTT platform and more, Navroz Prasla plans to enter e-commerce.
“Due to the Pandemic, the consumption of goods, material or artistic, has changed drastically, there is a lot of untapped potential in
e-commerce and we plan to create our name in that field as well. With expansion comes more jobs and more revenue, which is the need of the hour right now” said Navroz.